Digital-First is a term used in marketing when a company chooses to prioritize digital platforms, whether it be websites, apps, or social media, in their marketing strategy.

However, ¡GOTCHA! Brands takes this philosophy a step further, designing for businesses where their initial customer interaction is through ‘digital first’ means.

Since the COVID-19 pandemic, internet usage has surged and many companies have done more business and interaction with clients through their website, apps, and social media. While this has been a growing trend over the last decade, the pandemic has rapidly forced the trend of contact with clients being digital-first.

¡GOTCHA! Brands develops and designs your project with this new reality and understanding how your target audience uses the web, allowing your business to grow with the help of our two decades of experience in Digital-First design philosophy.